Amazon Stock Moves Higher: What's Happening?

Amazon.com Inc (NASDAQ:AMZN) shares are trading higher Tuesday. Tigress Financial Partners reiterated its rating and price target on the stock. Here’s what you should know. Amazon.com stock is showing upward movement. Why is AMZN stock trading higher? Tigress Financial Stays Bullish On Amazon With a $385 Target Tigress Financial Partners analyst Ivan Feinseth maintained a Buy rating and a $385 price target on Amazon. Feinseth said Amazon’s integrated AI flywheel is lifting growth across the company. It is speeding up growth at AWS and in AI, boosting advertising income, getting shoppers to buy more often and deepening Prime engagement. Operating margins keep expanding, he added. Feinseth also sees Amazon nearing an important turning point. Earnings from its massive spending cycle have started to grow faster than its operating capital. Feinseth said the AI infrastructure build is shifting from a capital burden to a source of rising return on capital and economic profit. Beyond AI infrastructure, Tigress points to several other growth engines. The firm views AWS and AI as Amazon’s most powerful growth engine and a deepening competitive moat. In retail, AI, faster delivery and everyday essentials are deepening the shopping flywheel and driving more frequent purchases. Agentic commerce is turning Amazon from the world’s largest online store into an AI-powered purchasing platform, the analyst said. Feinseth believes Amazon Advertising is becoming a high-margin growth engine that adds significantly to a rising return on capital. Live sports is emerging as a powerful driver of Prime engagement, advertising and commerce, and third-party sellers are turning Amazon’s marketplace and logistics network into a platform business. Tigress has Amazon on its Research Focus List and in its Focus Opportunity Portfolio. Other Analysts Also Stay Bullish On Amazon Tigress is not alone in its optimism. Amazon carries an overall Buy rating on Wall Street, with an average price target of $333.08. Recent moves include: TD Cowen: Buy maintained, price target of $350 (Oct. 5) Rosenblatt: Buy, price target raised to $360 (Sept. 30) Wells Fargo: Overweight, price target raised to $338 (Sept. 3) Amazon’s Prime Big Deal Days Begins Today Amazon’s Prime Big Deal Days event started at 3:01 a.m. ET Tuesday and runs through Oct. 7. Prime members get 48 hours of exclusive deals across more than 35 categories, all with fast, free delivery. Amazon says the savings build on its everyday low prices, with millions of deals on top brands, seasonal favorites and everyday essentials. Categories range from fall entertaining and home décor to Halloween prep, beauty and early holiday gifting. New deals drop three times a day through Today’s Big Deals across beauty, tech, kitchen, fashion and home. Alexa for Shopping can set alerts on specific products or categories. It can also find deals based on a shopper’s Lists, shopping history and preferences. AMZN Shares Are Climbing AMZN Price Action: Amazon.com shares were up 1.63% at $255.51 at the time of publication on Tuesday, according to Benzinga Pro. .benzinga-widget#bz-embed-widget-block_b164a6cef68c652081718a5c04bcd2d2 iframe.w-full { width: 100%; } @media (max-width: 600px) { .benzinga-widget#bz-embed-widget-block_b164a6cef68c652081718a5c04bcd2d2 iframe.w-full { height: 520px; } } Read Also: Google Unleashes AI on Aging Enterprise Tech With New Cloud Modernization Suite Image: Shutterstock