Meta Reportedly Plans To Expand Smart Glasses Push With New Prescription Ray-Ban Models, Targeting Billions Of Everyday Eyewear Users

3/30/2026
Impact: 70
Communication Services

Meta Platforms, Inc. plans to launch two new Ray-Ban smart glasses targeting prescription users, with models internally named 'Scriber' and 'Blazer.' These glasses will be sold primarily through traditional optical retail channels and are part of Meta's strategy to tap into the prescription eyewear market, which CEO Mark Zuckerberg likened to the smartphone era. In its fourth-quarter earnings, Meta reported revenue of $59.89 billion, exceeding analyst expectations, while its stock closed down 3.99% at $525.72.

AI summary, not financial advice

Share: